When we say every body, we mean it.
At Action Potential Fitness, inclusion isn’t a checkbox—it’s a commitment woven into the fabric of everything we do.
We recognize that systems of oppression and exclusion have shaped the health and fitness industry, leaving many people feeling unseen, unsafe, or unworthy of care. That’s why we’re not just creating space—we’re actively reimagining it.
Our Inclusion and Liberation Statement outlines the values, actions, and accountability we uphold as we work toward a more just, affirming, and liberated experience for every body.
LAND ACKNOWLEDGMENT
We operate on stolen lands.
We acknowledge that the city we are located in, colonially known as Edmonton, is situated on the unceded and stolen land of Amiskwacîwâskahikan (Treaty 6 territory), a traditional meeting grounds, gathering place and travelling route for the Cree, Blackfoot, Metis, Dene, Nakoda-Sioux and Saulteaux First Nations.
Additionally, as a corporation that services areas across Canada, we are complicit in the wrongs perpetrated on Indigenous people not only in our province, but across the country. We are committed to being a part of the solution that brings reconciliation, safety, respect, equity, and land back to Indigeneous people, here and everywhere.
We recognize that our work takes place within an industry whose framework is deeply entrenched in oppressive power inequities that are entrenched in racism and colonialism. By being a part of this problematic industry, we inevitably contribute to these inequities, and are firmly committed to doing everything in our power to learn, grow, unlearn and dismantle these oppressive inequities from within.
INCLUSION & LIBERATION
We believe that our differences make us stronger.
We believe that fitness is a measure of whole person wellbeing that extends far beyond a body's shape, size, or abilities. We believe that health begins with body liberation and the healthy expression of body autonomy.
We believe that diversity is the very essence of humanity, and that we should all be celebrated for the things that make us unique individuals. We all have the right to fully belong within a loving, accepting and nurturing community.
We understand that access to health care, to recreation services, and to exercise support is deeply tied to privilege and that we have a responsibility to do everything within our power to remove as many barriers of access as possible in our operations.
We offer a safe, welcoming, accepting and non-judgemental space for people of all ages, backgrounds and abilities. We do not discriminate based on race, age, gender, sexual orientation, mental and/or physical health and/or abilities, economic status, class, background or culture.
A CULTURE OF CARE
We create a "culture of care" that dismantles prejudice by ensuring that:
Every person is welcomed and feels honoured, respected and seen for who they are.
People are free to move through our space free from discrimination, judgement and harassment.
People know their rights, know how to access support when they feel like their rights are not being respected, and receive fair and supportive action to address concerns as they arise.
People feel heard, understood and valued.
People are encouraged to give thoughtful and critical feedback on how we can improve and be more actively engaged in supporting our community.
Accessibility, on all fronts, is considered and all measures possible are undertaken to create an atmosphere of inclusion.
Our team, our clients and the community at large feel safe and welcome to contribute to dialogue that helps to forward social equity and social understanding.
Wellness for everyone
Restore & strengthen body and mind on the mat in the comfort of your own home.
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